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MyShpae Dresses You the Way You Want to Dress

It's absolutely true: no two people are exactly alike. Not even identical twins. No one thinks like you, and certainly no one lives your life but you. Your needs are unique, and your body is as individual as your personality. So, logically, when it comes to fashion, you want to merge the three—body, mind and lifestyle—to develop your individual style. That's the why of MyShape: clothes are selected for every aspect of you.

But who has the time to do that sort of clothes shopping? Style demands a serious time commitment, and that's something you simply do not have. In a perfect fashion world there'd be a boutique nearby filled with clothes that truly delight you. Clothes that fit your body, your shape and your life. Clothes you can count on to give you complete confidence in any situation. Clothes you can have in an instant. Dream no more. That perfect fashion world exists, because that's another why of MyShape. Not only do all the selected garments work for every aspect of your life, but they're right at your fingertips, getting you out of the dreaded fitting room and on with something far more important—your life.

It all starts with a Personal Shop. MyShape creates a Personal Shop especially for you filled with clothing that suits you, based on your fit and style preferences, as well as your measurements. You simply provide the information and we take it from there. No more guessing about what size you wear in which designer or suffering the confusion of foreign sizing. MyShape has put an end to that. We call it Sizeless Dressing. You're no longer tied to a number or numbers. It's your body shape and proportions and your personal preferences that determine what suits you, not meaningless sizes. . .which brings us to the final why of MyShape: freedom. The dressing guessing game is over. Along with the endless frustration and the feeling that the problem is you. It isn't. It never was. Welcome to MyShape.

Why MyShape Flatter

It's not always easy finding clothes that flatter your individual body shape. If it were, shopping would be pure entertainment. Here's the reality: facing the dressing room mirror can be daunting. You were hoping at least one item you hauled in would fit since everything looked great on the hanger. But that cute blouse gaps at the bust. The trousers fit the hips but not the waist. And that lovely dress makes your shoulders look enormous. You leave feeling defeated and demoralized.

Now, for the first time, you can create your very own Personal Shop—an online boutique where all of the styles are selected especially for you. They'll fit you and provide the proportions and styling that suit your body shape, because, to paraphrase Coco Chanel, fashion is a matter of proportion. And there's more.

We invite you to discover the outfits and items in your Personal Shop that suit your style and your lifestyle. Plus, you'll find they suit your budget, too. How great is that? We think it's pretty amazing and incredibly unique—that's why the Personal Shop ™, Personal Shop Network™ and ShapeMatch™ systems are protected by international patents. We listen to your preferences and fill your Personal Shop with the styles that will delight you, saving you time and frustration. We understand you and what looks good on you. Size doesn't matter...your shape matters...what you love to wear matters. Welcome to Sizeless Dressing. Yes, welcome to MyShape. Create a FREE Personal Shop.